Drueco
sportwatch-hero.jpg

Nike SportWatch GPS

Part of the Nike+ ecosystem, Nike introduced their SportWatch GPS. This product focused primarily on the serious runner with extensive features such as elevation gain/loss, splits, and heart rate. With the art direction of Charles, this promotional video was shot in the streets of Manhattan and Brooklyn New York. It appeared in Nike's flagship retail stores.

sportwatch-hero.jpg
sportwatch-4up.jpg

Nike SportWatch GPS